A House of Agro Brands · Established 2009

Khidmat

The basmati written into a chef’s standing order — served when the guest is the reason for the table.

Aged ≥ 24 monthsGrain 8.3 mmHalal · APEDA · FSSAI
Request a sample dispatch
— or read on, as one reads a letter —
I.   The Word, and its Weight
“Khidmat — the Urdu word for the considered act of service; the quiet attention paid to a guest before they have to ask.”

The name sets the brief. Khidmat is the group’s premium basmati line — aged a minimum of twenty-four months in climate-controlled silos, hand-cleaned, length-graded to 8.3 mm and above, and dispatched only against a written QC certificate. It is built for kitchens that cannot afford a variable plate.

signed — the house of Khidmat
II.   A Proper Plate

Twenty-four months of patience,
set down on porcelain.

Length comes from the field. Aroma comes from the silo. Bloom — that lengthening of the grain to nearly twice its raw measure on contact with steam — that comes only from time, and from refusing to sell it any earlier than the harvest is ready.

Khidmat is the answer to a chef who refuses to apologise for the rice.

A plate of Khidmat basmati
Plate  ·  Khidmat Premium  ·  vintage 2024
III.   A Note on Discounts

A discount is a margin lever.
Khidmat is a standard.

Discounted commodity rice beside a single Khidmat pack

A discount on premium basmati always indicates a substitution upstream — a younger grain, a thinner age window, or a procurement rate below what the grower needs to grade his harvest properly. Khidmat is priced against none of those compromises.

The line is sold on specification, not on promotion. Grain length, aging period, moisture content and aroma grade are documented per lot and published on the QC certificate that accompanies every dispatch.

Farmer walking through a paddy field
Plate II  ·  The Punjab Belt  ·  harvest at the third bloom
IV.   Upon the Grower

A grain is the sum of how its grower was treated.

Khidmat basmati is procured from a closed network of grower partnerships across the Punjab and Haryana basmati belt — under multi-season contracts, at procurement rates above the prevailing mandi average, settled in full within an agreed window after delivery.

The framework exists for a single reason: it gives the grower a commercial reason to set his best harvest aside for us, rather than route it through the spot market. The difference shows up in length, in bloom, and in the silos that grain is willing to sit through for two years.

Direct
Closed grower network
Above-market
Procurement rate
Contracted
Multi-season terms
V.   Index of Grades

Five grades.
One specification floor across all of them.

  1. I
    Premium Aged Basmati
    Extra Long Grain
    Aged
    24 months
    Format
    1 kg · 5 kg · 25 kg
  2. II
    Classic Basmati
    Long Grain
    Aged
    12 months
    Format
    1 kg · 5 kg
  3. III
    HoReCa Bulk Basmati
    Restaurant Grade
    Aged
    12 months
    Format
    30 kg jute
  4. IV
    Export Premium Basmati
    Extra Long Grain
    Aged
    18 months
    Format
    5 kg vacuum
  5. V
    Biryani Special
    Extra Aromatic
    Aged
    18 months
    Format
    1 kg · 5 kg · 30 kg
VI.   For the Banquet Hall

For kitchens that put the same dish on the pass, every service.

The Khidmat HoReCa grade is engineered against banquet repeatability: identical grain length, identical bloom, identical cooked yield, dispatch after dispatch. Standing-order pricing, dedicated dispatch slots and a named account lead are written into the contract.

Request HoReCa pricing
  • Documented grain length
    Graded ≥ 8.3 mm on every dispatched lot
  • 30 kg food-grade jute
    Lined, dust-free, palletised to spec
  • Single point of account
    A named dispatch lead per buyer
Dusk over the basmati fields
VII.   Upon the Water

Container lots cleared monthly
from Mundra and Nhava Sheva.

Halal-compatible lines on request. APEDA, phytosanitary and country-of-origin documentation prepared in-house and dispatched with the booking. Destination labelling — Arabic, French, English — produced against the importer’s artwork.

Gulf & Levant
Jebel Ali · Sohar
United Kingdom
Felixstowe · Tilbury
Continental Europe
Hamburg · Antwerp
Singapore & SEA
PSA · Port Klang
VIII.   Published Specification

A figure on the pack
is a figure on the lab report.

8.3 mm
Grain Length
24 mo
Aging Period
< 12%
Moisture
Premium
Aroma Grade
IX.   In Closing

List Khidmat on your shelf.

Sample dispatch on request. Indicative pricing by email. Account terms agreed in writing — as terms ought always to be.

Open an enquiry
sealed by the house of Khidmat  ·  Anno MMXXVI